Do you spend hours writing a four or five word phrase or brief instructions? Do you feel like an obsessive perfectionist? Actually, that’s normal. Clear and concise microcopy is one of the most difficult types of writing to achieve. Microcopy refers to the brief copy that we use in instructions and user interfaces to guide and direct user actions as well as to respond to input. We use it in eLearning, mobile apps, web pages and anywhere there is a screen-based user interface.
Importance of Microcopy
Microcopy can make or break your learning product. Without a short instruction, users may not know what to do next. With the wrong instruction, users get frustrated.